Blum an international company that produces hinge-, lift- and runner-systems and the appropriate assembly tools for the cabinet making and furniture industry.
Work produced while Associate Creative Director at LGA Advertising, in Charlotte, NC
brand print campaign
With so much focus on the ‘what’ of cabinet systems in all of the trade publications, we wan’t to put the focus in all of the ‘wow’ of Blum’s cabinet systems in this brand campaign
movento print ad
One-off ad highlight the strength of Blum’s Movento drawer runners. Not that you’d store your weights anywhere but your garage.